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About Us



Our Story 


As a physiotherapist working in a hospital, picking up a fallen walking aid was an everyday occurrence. Not only was it time-consuming, but I also witnessed numerous 'near misses' and 'close calls' from patients attempting to retrieve their walking aids from the ground. One day, coming home from work, I placed my mobile phone on my hands-free magnetic car mount, and it dawned on me: why does this not exist for walking aids? That moment sparked the idea, and the rest is history.

Alexander Roberts

Founder & Company Director

Our Research

Hospital Clinical Trial

Journal: Journal of Disability and Rehabilitation: Assistive Technology
Title: The acceptability and accessibility of magnetic walking aids when used in hospital: a randomised trial
Publish date: 2024
Authors: Alexander K G Roberts, Cody Kane and Natalie E Allen


Wolper Jewish Hospital, Sydney New South Wales, Australia; Westmead Hospital, Sydney New South Wales, Australia; Faculty of Medicine and Health, The University of Sydney, Sydney New South Wales, Australia


Our Vision

At PRAGNETICS Pty Ltd, we aim to create better access for all, Leading to:

  • Improved health outcomes

  • Improved usability 

  • Improved storability 

Intellectual Property

  • Innovative patent obtained 

  • Registered design obtained

  • Trademark registered 

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